The Value of a Strategic Plan

I’m an “ideas person,” meaning I have LOTS of ideas.  In addition, I’m often the person who is intrigued and distracted by the “shiny object” or hot topic of the day.  These two characteristics have created a lot of extra work for me over the years. A few years ago, I walked into work enthusiastic about a new idea; I went directly into my boss’ office to share my amazing new idea.  What she said to me was one of the most effective pieces of feedback I’ve had in my career.  She said, “yes, this is a great idea and I love your enthusiasm, however, how does this support our strategic plan?”  She got me there!  I was coming to her with an idea to support the “shiny object” that was distracting our team – and not in support of our strategic plan.  Our team was already operating over-capacity, and it wouldn’t have served us to execute on the idea.      

Without a well-defined strategic plan, we wouldn’t have had a mechanism to determine how and where we invest our energy and time.  I would have been executing on all my “great” ideas and not making a significant impact on our strategic priorities. 

As we head into 2025, have you created a strategic plan to help your client organizations most effectively achieve their goals?  - MaryBeth Simon, WorkWell Senior Consultant

Thanks for that perspective, MaryBeth. Our consultants at WorkWell Consulting Group cannot only help companies lead strategic initiatives & projects, but we can also help facilitate the strategic planning process. We always recommend companies bring in a third party to facilitate these conversations to allow all parties to equally participate in the discussion. As you’re planning for 2025, consider the WorkWell team to help you develop your strategic plan and/or lead strategic projects.– Emily Meeker